Max & Lucy®
Max & Lucy had its start in near disaster. Russ Haan was trying to start a greeting card company with colleagues from his design firm After Hours. In 1998, he took card samples and a newly printed catalog to the gift show in Atlanta, hoping to attract his first customers. To his dismay, he discovered that a larger company already owned the name he had chosen for his company.
Russ called his printer in a panic asking if they could cut him a deal on some new catalogs with a new name for the company. The printer offered him a deal, but only if he would take custody of two stray cats in his warehouse. In the end the cats, named Max and Lucy, remained in the obscurity of the warehouse, but their names were destined for fame.
Max & Lucy hit the ground running, and Haan was soon joined by Mike Oleskow, who left a 20-plus year career at AT&T to oversee sales at the fledgling company.
Retailers and consumers love the sweet, sophisticated look of Max & Lucy. The clean, simple style and whimsical editorial are unique in the marketplace. Max & Lucy now offer three terrific card styles - available in the Sunrise and/or Weinerdog lines - to invigorate the minds of card shoppers: classic Micro, bold Macro, and new Photo cards.
Visit the Max & Lucy web site at www.maxandlucy.com.